A passion for jewelry and a self taught knowledge of beautiful gemstones
is the path that led Paul Wagner to work at Reimer Jewelers ultimately as
the owner with his wife, Lauri by his side.
With Paul’s extensive knowledge, and Lauri’s gift for aiding in finding
the perfect piece for every occasion the pair make a great team.
Started by Herb and Helen Reimer in 1952 as a family owned business,
Reimer Jewelers is and always has been recognized as a quality jeweler with
a platinum (sterling) reputation for providing precious gifts for life’s most precious moments. The store changed hands in 1989 when daughter Susan Reimer Snider took the helm and continued the fine tradition of stellar customer service
and unique as well as the traditional selections.
With generations changing within the store, so too did the generations of customers relying on Reimer Jewelers. It was not uncommon for Reimer Jewelers to assist several generations within one family with a lifetime of fine jewelry.
Paul joined Reimer Jewelers in 1999 and soon was promoted to manager.
When the opportunity presented itself to purchase the well-regarded business, Paul jumped at it. Soon after Lauri joined her husband bringing love and family
fun to Reimer Jewelers.
And the rest, as they say is history. Today Reimer Jewelers maintains the tradition of providing extraordinary personal customer service, along with exceptional and beautiful jewelry to our many loyal and new customers who quickly become part
of the extensive Reimer Jewelers family.
Paul Wagner – Registered Jeweler with AGS Graduate Diamond Diploma from GIA/Owner
Paul brings his unique and quirky sense of fun and adventure to his craft every day, sharing the joy of his profession with his coworkers and customers.
His experience and history with the Reimer family
set the stage for his transition to ownership of the
business, following in their large and well-regarded footsteps.
His passion for beautiful jewelry and his servant’s heart spills into the business. He has crafted the diamonds from his mother’s wedding ring into a gorgeous tie tack, and wears his father’s wedding ring daily. As a romantic, he especially loves to help a groom to be, looking for an engagement ring that represents what is in his heart or a young couple selecting their wedding set together. To Paul, every day is a special day, when he can help a customer either find the perfect gift, or add to her own personal collection of gorgeous jewelry.
Lauri Wagner – Sales Associate/Owner
Gift wrapping a lovingly chosen, exquisite piece of jewelry
is a task Lauri truly enjoys and views as just one example
of the extraordinary customer service Reimer Jewelers offers to each and every customer.
She also enjoys her role as the “Happy Bead“ expert and takes great pleasure in selecting new beads to present to customers who are always looking for something different to add to their growing collection.
Through her CSA certification, Lauri discovered her birthstone; a blue Zircon has the same refractive index as a diamond. Sentimental about long and loyal romances, she takes a special delight when she assists a husband searching for a distinctive gift for his wife in anticipation of a milestone-wedding anniversary. But, for her, Christmas with all the hustle and bustle is the best time of the year to help customers whether they are shopping for a mother, wife, husband, or girlfriend. It’s all a pleasure for Lauri.
Paul Spanbauer – Goldsmith
Fish are a common theme for Paul Spanbauer. Growing up in Oshkosh, surrounded by water, one of his favorite pastimes is fishing. He has paired that hobby with his amazing fish ring creations in sterling silver or gold with the musky, walleye or sturgeon his personal favorites. But fish certainly aren’t the only thing Paul can create. As a college student he studied metal sculpture and considers the art of creating fine jewelry sculpture in small scale! His skills include designing, casting, fabricating, stone setting, and of course finishing in platinum, gold and sterling silver. Working with customers to create beautiful custom designed or redesigned jewelry is what he enjoys most about his career, and he especially likes to work with Sapphires, of all colors. Nothing pleases him more than to have someone comment to a customer, “That’s beautiful, where did you get it?” only to have it be a custom designed and cast creation of his, that was purchased at Reimer Jewelers.
Bachelor of Fine Arts, UW Oshkosh – 1987
Master of Arts, UW Madison – 1989
Master of Fine Arts, UW Madison _ 1990
GIA Diamond Grading – Certificate
GIA Diamonds – Certificate
Ask about working with Paul to custom design a piece of jewelry truly unique to your personality. You’ll be pleased and amazed at the quality and creativity of his art.
Ted Wilcox – Sales Associate
Ted joined Reimer Jewelers in 2010 after owning his own jewelry store, Bohlson-Loper for over 10 years. Under his mentor, Jane Loper who he considered one of the best jewelers in the business, he gained valuable knowledge
and superb customer service experience that he brings to Reimer Jewelers.
An artist at heart, Ted’s favorite gemstone is an Opal, as each one is unique, and to him often looks like abstract paintings with a different “fire” in each stone. He takes particular pride in the generations of customers he as worked with, and loves any occasion when a family is celebrating with a distinctive and memorable gift of jewelry.
Beth Carlson – Sales Associate
Beth Carlson is our new sales associate with 16 years of jewelry industry experience from Bohlson Loper. Beth is happy to work in such an established business that has been a fixture in Oshkosh for so many years. She enjoys working with fun people who are excited about jewelry.
She has three children: Hannah (28), Holly (26) and Hunter (20) and was recently engaged to the love of her life Mark Hansen. She also loves spending time with her 2-year-old golden retriever.
Our Mission & Goal
Reimer Jewelers provides quality jewelry within an arrangement of prices. With every purchase, no matter big or small the faculty at Reimer Jewelers will build a lasting relationship with each and every customer. You can take pride in the professionalism of Reimer Jewelers and in the smiles of your loved ones as they unwrap the future and with it the sparkling glimpse of beauty and trust.
Quality Vendor & Lines of Jewelry
While the original owners worked with varied and quality vendors, Paul and Lauri have worked to grow the variety and selection offered, and look to change up the inventory as trends and interests change among our customers. The many lines of fine jewelry we offer include:
Dorel Dolberg Designs Colored Gem Stones
For the younger generation we offer:
Lamore La Vita Charms
We are AGS certified.
AGS stands for American Gem Society, which sets the standard for excellence among jewelers. Reimer Jewelers has been an AGS jeweler for over 50 years. We encourage you to always seek an AGS certified jeweler when purchasing fine jewelry.
CSA stands for Certified Sales Associate. The Reimer Jeweler sales staff has all achieved the CSA certificate, and with continuing education renews their certificate annually. It is an indication of the quality standards maintained by Reimer Jewelers.
HOURS: MON - CLOSED | TUE & WED & FRIDAY - 9 AM - 5 PM
THUR - 9 AM - 5 PM | SAT - 9 AM - 3 PM | SUN - CLOSED
11 WAUGOO AVE
OSHKOSH WI 54901 | 920.235.7870